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Orienting the Market Guest lecture
Sothebys Institute of Art
March 2011

Introduction
One of the major characteristics of East European art during socialism - which still has a strong influence today - was the fact that there was no or little market for East European contemporary art. In fact, what has been seen as distinctive about East European art was its freedom from market pressures -  while conceptual art in the West quickly adapted to the art market, finding ways to sell even dematerialised art practices, in Eastern Europe this process took much longer. The last two decades have brought a fast transition from the non-marketised past to more competitive and capitalistic values in the art scene – although this has proceeded at different speeds in different countries and different sectors of the art world – and there are still remnants of this more idealistic attitude to artistic production at a greater distance to the art market.

[full version forthcoming]




Mladen Stilinovic, I Am Selling, 2006


Little Warsaw,In Reconstruction –Isolation exercise -Cyrill & Method, 2005


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